發表文章

ESTEE LAUDER introduces AI

圖片
Prepared by Peter L-Chang Kuo ( Chinese ) I. Preface The well-known cosmetics company " ESTEE LAUDER " introduces " artificial intelligence " (AI) in the hope of optimizing user experience and improving their marketing. This move will inevitably lead to the cosmetics industry to follow suit, and those traditional advertising companies and department stores will face huge challenges. Particularly, the most impact, the counter girls have to face infinite challenges. Fig 1: Cosmetics of "ESTEE LAUDER" II. New Horizons for Cosmetics Industry Players The introduction of AI technology by major cosmetics brands like “ Estée Lauder ” undoubtedly marks a significant transformation in the cosmetics industry, as well as a major disruption to the advertising and department store sectors. The cosmetics industry is opening up new opportunities with AI, and the transformations are as follows: 1. Precise Market Targeting and Personalized Advertising The c

Long Journey for Cashless

圖片
Prepared by Peter Lichang Kuo ( Chinese ) " Long Journey—A Cashless Revolution Triggered by Linda Din " (tentative title) is a preview of a new book. Troubled times need clean stream! When the world still didn’t know what “ Social Enterprise ” (SE) was, “ Social Responsibility Investment ” (SRI) had quietly started in Taiwan . The long list of inventions that are closely related to your life actually comes from this female social entrepreneur—Linda Din. * Linda Din served as a speaker at APEC 2003 to achieve the Cashless Revolution When people today enjoy the convenience brought by portable mobile communicators, grab the " cashless " transaction system with an annual transaction volume of more than USD 30 trillion, and artificial intelligence is about to open a new chapter for mankind, you may not Knowing that this was the early wish of Linda Din, a female social entrepreneur, she was like an ascetic embarking on an extraordinary journey, from "caring

Disney Intelligent System

圖片
Prepared by Peter Lichang Kuo   ( Chinese ) There are six Disney parks in the world, one each in Orlando , Florida , and Anaheim , California , plus the other four in Paris , Tokyo , Hong Kong and Shanghai . The annual revenue is about USD 24.5 billion, and the number of visitors a year is about 140 million, with an average consumption about USD 175 per person.  * Mickey Mouse at Disneyland In 1979, I went to Disneyworld in Florida . I quickly fulfilled my wish by crossing the Red Sea and riding Space Mountain . In 1993, I took my wife and children to Disneyland in Anaheim , California . We waited in line for two hours to ride on Space Mountain . After playing only a few themes all day long, we were already dizzy from the sun. My wife, who was sitting and resting under the eaves, said that "It's strange, why does such a big company not use ' contactless technology/ cashless transaction system ' to improve these problems?" Let tourists wait in long lin